Why are OTAs so important for your hotel, B&B, vacation rental or hostel?

Research of booking data from 2023 has indicated that relying on Booking.com alone can make you miss out on 46% of your booking potential. While listing your property on 1 or 2 global OTAs may have been sufficient a few years ago, local or niche OTAs have gained popularity in more recent years. They play an important role in optimising your accommodation’s online distribution and unlocking more booking potential.

How to choose the right OTAs? Download our free guide

With that many popular OTAs available nowadays, how do you assemble the right mix for your property? Download our free eBook for a comprehensive overview of the most important OTAs for you to consider based on your accommodation type (hotel, bed & breakfast, vacation rental or hostel) and target audience.

In this eBook, you’ll find:

  • 70 OTAs, ranging from large international ones to more local niche players
  • The property types and target audiences that these OTAs focus on
  • The top 10 OTAs that generated the most bookings for our customers in 2023
  • Tips to choose and manage your OTAs